Ausfilm Post & Sound Campaign Website
Ausfilm executed a post and sound campaign in October 2015 to US film and television executives. Purpose: To reinforce and change the perception in the US market that the Post, Digital, VFX Offset also applies to services such as: sound & music editing, sound design and mixing and post editing/grading, post deliverables, music publishing, and that they can include these components in their QAPE in relation to PDV work. Or vice versa if a client is looking at post and sound they can top up their QAPE with VFX. Solution: Based on consultation with 10 post, sound and music companies, three case studies were developed to highlight the savings with the PDV Offset, inclusions and QAPE ‘able services and the benefits clients receive with the incentive. These case studies were showcased on a website, electronic newsletters and print brochure. Website: • The website showcases 3 x case studies and navigates users to the benefits, services and guidelines. • It is mobile and ipad responsive and easy to use. http://ausfilm.com.au/postandsound/
