Our diverse video creators create high-quality, authentic content that converts viewers into customers
Learn MoreIn 2018 audiences don’t want to be sold, they want to be moved.
"62% of Millennials say "The ability to co-create with a product is really exciting – and would make me much more into sharing or taking action around the product."
- Revolt TV
It takes a special formula to get there. We are pretty sure Adweek wrote this about us:
“Brands need to look for new players in the market. In fact, what's required is a sort of hybrid—an agency that combines content production with brand advertising or a production company that can deliver brand stories. And the brand needs to be closely involved in creating the content, so both parties are committed.”
- Adweek
We are that hybrid.
Authentic, gorgeous, addictive video for the right price
We collaborate with you to build a video campaign initiative that easily integrates into your marketing strategies.
We put out a call to action to our Oscar-qualifying, ADDY- and Emmy®-nominated video creator collective - 50,000 strong.
They submit high quality videos based on your brief.
The audience curates and shares the best creative content.
You receive the rights to your favorite content and make a huge social media imprint.
What we do
Video campaign hosting
We build your brand page, help you design your campaign and activate our filmmaking community to create your content.
Campaign management
For your video campaigns, we curate submissions, run voting, take care of awards fulfillment, provide insurance, bonding and content rights to the videos.
Campaign marketing
Before, during and after your campaign, your brand receives media ad buys, social media sharing, digital distribution and site-wide exposure.
What you get
Access to brand-specific content
Our video creators can create authentic, fresh, provocative videos for your brand every single month.
Rights and usage
You get great content and in-perpetuity rights to place across all channels you deem worthy (and we help with distribution, too!).
Continued social impressions
Engaged users grow your social impressions as you collect video content month over month and video creators crowdsource for votes.
What our customers are saying
The submissions we received were authentic stories about people who are taking the chance on creating their own independent ventures,” Carfi says. “I’ve been sending a different video to our employees every morning. We’ve been able to use the content to understand our customers in a way that is compelling and engaging.”
Christopher Carfi Director - Content Marketing, GoDaddy
- 233 videos GoDaddy now owns and can use as they wish
- 2.1M campaign and brand impressions - a number which continues to grow
- 1.2M cross-platform social impressions - a number which also continues to grow
We love what the video creators are creating for our brand – so creative! Working with AudPop is awesome because they are so transparent and available.”
Sherry Smith, Manager, Digital Brand Marketing, Hilton Worldwide
- 90 one-minute videos Hilton now owns and can use as they wish
- 500K views of their past campaigns - a number that continues to grow as more Hilton campaigns run
- 3M+ cross-platform social impressions - a number which also continues to grow
AudPop is the perfect partner for the Fusion Doc Challenge. The team know the industry inside and out! Their passion for videos is reflected in the dedication they put behind this effort.”
Eric Douat, Director, Industry Relations, Univision Network
- 100+ video creators created new content through the Fusion Doc Challenge
- 60 new videos were sourced and curated from those submissions
- Together, Fusion and AudPop established a campaign platform which continues to push our best video creators to produce award-winning work
